T.O.W. 10–> WordPress Site Stats–> What do they mean for YOU??

*This picture is of my actual blog stat’s so far…some days, WOW! Others, not so much, lol :o)

The following information with black headlines and lighter blue text, are all from the WordPress website. The direct link is: http://en.support.wordpress.com/stats/

What is provided at this link is information regarding how to utilize your stat’s page on your WordPress account and read the information it provides. Here is some of what WordPress has to offer, as far as statistical info with your blog is concerned:

“When visit the Stats page in your Dashboard the first item displayed is a graph. The graph displays total views for days, weeks, or months, depending on which tab is selected.”


The referrers section lists other blogs and web sites that link to your blog. A view is counted as a referrer when a visitor of the other site clicks a link and lands on a URL of your blog.

Top Posts & Pages

This section of stats will list the Posts and Pages which have received the most views. A view is only counted for a post or page when the permalink URL is visited. For example, if a visitor reads a post titled “Hello World” while viewing the home page of your blog, the view will not be counted towards the post, only towards total views.

Search Engine Terms

These are the terms, words, and phrases people use, through various search engines (i.e. Google, Yahoo, Bing), to find posts and pages on your WordPress.com blog. Please note that these do not include the terms which your readers use within your blog’s Search Widget or any other search form on your blog.


These are external links that appear on your blog, and are actually clicked by your readers. These may be (but are not limited to):

  • Links you add to your post and page content.
  • Links placed in comments by your readers.
  • Links that appear in your blogroll.
  • Links attached to the names of users who comment on your blog.

I hope you found this information useful and go to the direct link to discover more about your blog stats!

**In conjunction with this blog, we were directed as part of our class assignment, to also answer the question:

How would PR practitioners benefit for monitoring their own or their company’s blog?

In any field related to public relations (whether it broadcasting, journalism, advertising, event planning, etc…) we are always told the unofficial “golden rule” of all-things-PR, is “KNOW YOUR AUDIENCE!” If PR practitioners were able to monitor the company blog, they could better monitor their consumer/audience feedback. Not only can they get personal comments from individuals, their blogs can be rated, people can subscribe to their page (shows the width/depth of viewers); and they can see their individual viewers “clicks,” personal blogs and how they came about finding your page. These are all the basic tools you need in order to obtain consumer feedback,  analyze your consumer market and better understand where you stand among your audience.


About misslowoodward

loves a good bike ride, cooking a tasty vegetarian meal, planting flowers, walking the dog, and making art (and cupcakes!) :o)
This entry was posted in T.O.W. and tagged , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s